July 21, 2008 - Hollister California, the “Birthplace of the American Biker,” swelled again to capacity as bikers from all over the world paid homage to their fellow bikers. For more than 100 hours, they shopped and listened to California’s best music on the Budweiser stages as they swapped stories about their cherished two-wheel scooters.
For three days, three stages were home for more than 20 bands, July 11th, 12th and 13th. The main stage hosted the House of Thunder Harley Giveaway courtesy of National Pork Board, Johnsonville Meats and Save Mart. The main stage was also the place to be for the tribute to the Boozefighters and their long time commitment to Hollister and the biking community.
Jeff McCoy of Santa Maria, California was an enthusiastic attendee. He told us that “there was just too much to do in one day; boxing, the Wall of Death, stunt shows, vendors and Installation Station kept us busy for about six hours. We never even got out to Corbins for the factory tour, see the vendors or experience the Open Road Motorcycle Tours.”
The overall crowd kept pace with 2007 numbers, while the vendors reported better sales from the previous year for all three days. “I just think there were more bikers than in 2007,” reported Seth Doulton, the events promoter for Horse Power Promotions. Doulton gave credit to the board of San Benito County Chamber of Commerce for making his job easier this year.
With vendor booths exceeding 200 strong, just about everything for the bike and rider was available. Geico Insurance, boots, wheels, exhaust, motors, paint, lights, seats and chrome were just a few of the parts and pieces offered.
Law enforcement and the city officials agreed it was the quietest and safest rally to date.
A couple of “not to miss” attractions of this year’s rally were the Methodist Church biker breakfast and the Jack Daniel’s factory tour trailer. Jack Daniel’s reported attendance through their “Experience” trailer equaled high attendance figures they manage at many of the high-profile, national NASCAR events.
The summer heat wave gave way to perfect mid 80’s riding weather. This was evident as the VIP bike parking areas filled up Saturday to an impromptu bike show of thousands.
The Custom bike show sponsored by Ego Tripp Wheels and Avon Tyres featured the best bikes of Northern California.
Non-stop is the only word that comes to mind when summing up the 2008 Hollister Motorcycle Rally: Non-stop entertainment in the form of music, stunt shows, bike games, bike blessings and installation of bike parts.
For more information visit www.horsepowerpromotions.com. Mark your calendar for 2009 dates: July 10th, 11th and 12th.